Happy Customers.
Instant Revenue.

Extend provides an easy way for any merchant to offer extended warranties - generating new revenue, increasing purchase conversion, and dramatically improving the customer experience.

Start Selling Warranties
  • Drive Incremental Revenue
    Merchants receive a revenue share from each protection plan sale, which goes straight to your bottom line and costs nothing to implement.
  • Modern Customer Experience
    Customers enjoy speedy claim processing, 24/7 live chat and phone support, and best in class product protection.
  • Seamless Integration
    Adding extended warranties is a snap using pre-built integrations with the largest eCommerce platforms, and our robust APIs.

Earn More from Every Sale

Here is how Extend works

  • 1

    Easily add Extend to your store

    Use our pre-built integrations with the largest eCommerce platforms or our robust APIs.

    Logos of online eCommerce platforms
  • 2

    Turn on protection plans offers

    Extend automatically identifies the warrantable products you sell, and prices and pairs them with the best purchase protection plan.
  • 3

    Happy customers, more revenue

    Getting a replacement product through Extend is a breeze and customers are able to reorder from the original merchant that same day.
Preview of Extend dashboard on Mobile

Extend the relationship with your customers

Protection plans give buyers the peace of mind to complete the purchase. Should something go wrong later, our fast and easy claims resolution process turns a negative moment into a positive, boosting customer loyalty and increasing follow-on sales.

What We Cover

Don't see your products here? Ask us!

  • Electronics
  • Appliances
  • Furniture
  • Jewelry & Watches
  • Sports & Fitness Equipment
  • Musical Instruments
  • Automotive Parts
  • And Much More

Frequently Asked Questions

  • What is Extend?
    Extend enables merchants to sell product protection plans, risk-free, at no cost, and with no development work. Extend matches your eligible products to protection plans from a network of insurers, so you don’t have to! Extend dynamically optimizes and places warranty offers into your store’s checkout flow so the right plans are presented to your customers. Extend handles all claims, turning a negative(damaged product) into a positive through fast processing, convenient touchpoints like live chat and phone support, and an overall outstanding customer experience.
  • What are protection plans / extended warranties?
    Protection plans are a great way for customers to protect themselves from expensive repairs or replacement of their most valued items. Product protection plans, also referred to as extended warranties, extended service plans, or extended service contracts, provide customers with coverage beyond any manufacturer’s warranty. The terms of a warranty can vary depending on the product being protected, but most cover mechanical or electrical failure, and many include protection from accidental damage as well. Protection plans typically last anywhere from 1 to 5 years.
  • Why should I offer extended warranties?
    Protection plans provide peace of mind to customers when they buy the items they value the most, and additional revenue to the merchants that sell them. Extended warranties can actually increase purchase conversion, giving customers the confidence to click the “Buy” button, knowing that they are protected from defects and accidents. And merchants earn additional no-cost, risk-free revenue from every warranty sale. There is even an opportunity for merchants to extend their relationship with the customers after the sale. Let’s say the customer’s item gets damaged, and they file a claim with Extend. Extend will quickly resolve the claim and send the customer back to your store to buy a replacement at full price. You get a happy customer back to record a new sale and possibly buy other items at the same time!
See More